Founded in Melbourne, mid 2005, by Johnny Leong and Glenn Cameron, Who Am Eye was created to fill the gap in their own wardrobes and to express their own experiences to Australia and the World.

The self-taught designers set out to create Menswear that drew inspiration from a variety of subcultures, underground music scenes, and art school drop-outs. The label prides itself on cut, quality and the fact that all of the garments are 100% made in Australia.